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Writer's pictureDallan Wortham

Unpopular Opinion: You Don't Need More Money

Unpopular opinion alert 🚨:


For charter schools, the focus is often put on boosting enrollment numbers. However, that's not the core issue. The real challenge is budgeting effectively to live within your means from the start. By rightsizing expenses and operating lean, you create breathing room in your budget. This allows you to invest in authentic marketing and community outreach efforts. Sustainable enrollment growth stems from building real connections and trust with families, not frantic recruitment tactics. Get your financial house in order first, and enrollment will follow as you thoughtfully market your value proposition. Budgetary discipline provides the foundation for smart, organic enrollment efforts to pay off.

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